Electronic Tracking by Title
CLIENT:  March of Dimes
Campaign Title:  Prematurity Awareness Radio
Report Date:9/11/2024
 From Date: 2/1/2008         To Date: 2/29/2008
  Generate Excel Report
 
       
 
TYPE (RADIO PSAS)  
 
 
TOTAL PLAYS & VALUES BY PSA TITLE
 
 
Baby/Story-African-American :60
DMA
RANK		 STN CITY STATE FORMAT TOTAL
PLAYS		 TOTAL
VALUE		 EM DT EF PT LE LN GROSS
IMP.
19 KJSN-FM Modesto CA Adult Contemporary 14 714 0 0 2 2 10 0 700
19 KKBN-FM Sonora CA Country 1 51 0 1 0 0 0 0 50
19 KZSQ-FM Sonora CA Adult Contemporary 6 304 6 0 0 0 0 0 298
3 WGN-AM Chicago IL 1 78 0 0 0 0 0 1 58
3 WKQX-FM Chicago IL 1 78 0 0 0 0 1 0 58
136 KMAJ-FM Topeka KS Adult Contemporary 1 38 0 0 0 1 0 0 35
9 WMKK-FM Brighton MA Adult Contemporary 1 88 1 0 0 0 0 0 300
5 WPLM-FM Plymouth MA Adult Contemporary 1 66 1 0 0 0 0 0 54
8 WBIG-FM Rockville MD Adult Contemporary 3 216 3 0 0 0 0 0 183
8 WIHT-FM Rockville MD Adult Contemporary 3 216 3 0 0 0 0 0 183
7 WTEM-AM Rockville MD 2 144 2 0 0 0 0 0 122
7 WTNT-AM Rockville MD 2 144 2 0 0 0 0 0 122
8 WWDC-FM Rockville MD 3 216 3 0 0 0 0 0 183
77 KRWP-FM Stockton MO Country 109 7396 8 22 25 10 21 23 5575
27 WSHA-FM Raleigh NC 8 328 0 0 0 1 4 3 376
39 KXPT-FM Las Vegas NV Adult Contemporary 1 42 0 0 0 0 1 0 50
32 WBWR-FM Columbus OH 2 108 2 0 0 0 0 0 84
32 WCOL-FM Columbus OH Country 2 108 2 0 0 0 0 0 84
32 WLZT-FM Columbus OH Adult Contemporary 1 50 1 0 0 0 0 0 42
32 WNCI-FM Columbus OH Adult Contemporary 2 108 2 0 0 0 0 0 84
32 WRXS-FM Columbus OH 1 54 1 0 0 0 0 0 42
32 WYTS-AM Columbus OH 6 324 3 2 0 0 0 1 252
59 WHKO-FM Dayton OH Country 3 120 0 0 0 0 0 3 111
70 WVKS-FM Toledo OH Adult Contemporary 1 35 0 0 0 0 1 0 34
44 WMFS-FM Memphis TN 11 1166 9 1 0 0 0 1 473
40 KTSW-FM San Marcos TX 1 44 1 0 0 0 0 0 50
36 KSL-FM Salt Lake City UT 1 72 0 1 0 0 0 0 39
91 WAXM-FM Norton VA Country 1 37 0 0 0 0 0 1 67
13 KVTI-FM Lakewood WA Adult Contemporary 2 110 0 0 0 0 2 0 114
78 KXLY-FM Spokane WA 1 116 0 0 0 0 0 1 47
GRAND TOTAL 192 12571 50 27 27 14 40 34 9870
 
Baby/Story-African-American :30
DMA
RANK		 STN CITY STATE FORMAT TOTAL
PLAYS		 TOTAL
VALUE		 EM DT EF PT LE LN GROSS
IMP.
19 KJSN-FM Modesto CA Adult Contemporary 3 75 0 0 1 1 1 0 150
5 WSRS-FM Paxton MA Adult Contemporary 3 99 0 0 0 1 2 0 162
23 KCLC-FM Saint Charles MO 10 250 1 4 4 1 0 0 390
49 WQFS-FM Greensboro NC 1 19 0 1 0 0 0 0 41
32 WCOL-FM Columbus OH Country 2 54 0 0 0 0 0 2 84
32 WYTS-AM Columbus OH 9 243 4 0 1 0 0 4 378
23 KRKT-FM Albany OR Country 5 115 0 0 0 2 3 0 285
101 WIWF-FM North Charleston SC Country 1 17 0 0 0 1 0 0 43
44 WMFS-FM Memphis TN 4 212 3 1 0 0 0 0 172
129 KFTX-FM Corpus Christi TX Country 4 76 0 0 1 0 1 2 168
92 KVMV-FM McAllen TX 4 60 0 1 1 0 0 2 152
60 WBBC-FM Blackstone VA Country 1 34 0 0 0 1 0 0 57
126 KORD-FM Pasco WA Country 2 32 0 0 0 0 0 2 106
GRAND TOTAL 49 1286 8 7 8 7 7 12 2188
 
Baby/Story-African-American :15
DMA
RANK		 STN CITY STATE FORMAT TOTAL
PLAYS		 TOTAL
VALUE		 EM DT EF PT LE LN GROSS
IMP.
12 WFLZ-FM Tampa FL Adult Contemporary 1 14 0 0 0 0 1 0 41
115 WEKL-FM Augusta GA Country 3 51 1 2 0 0 0 0 135
108 WKSP-FM Augusta GA Farm 2 34 0 0 2 0 0 0 90
115 WPRW-FM Augusta GA Farm 2 34 2 0 0 0 0 0 90
3 WKQX-FM Chicago IL 1 20 0 0 0 0 1 0 58
9 WMKK-FM Brighton MA Adult Contemporary 1 22 1 0 0 0 0 0 300
5 WPLM-FM Plymouth MA Adult Contemporary 2 34 2 0 0 0 0 0 108
21 KSHE-FM St. Louis MO 1 13 1 0 0 0 0 0 39
32 WNCI-FM Columbus OH Adult Contemporary 1 14 0 0 0 1 0 0 42
28 WFSK-FM Nashville TN Farm 2 22 0 0 1 0 0 1 200
40 KTSW-FM San Marcos TX 2 22 2 0 0 0 0 0 100
13 KVTI-FM Lakewood WA Adult Contemporary 4 56 0 0 0 2 2 0 228
GRAND TOTAL 22 336 9 2 3 3 4 1 1431
 
Baby/Story/Moms :60
DMA
RANK		 STN CITY STATE FORMAT TOTAL
PLAYS		 TOTAL
VALUE		 EM DT EF PT LE LN GROSS
IMP.
40 WDXB-FM Birmingham AL Country 11 627 0 0 0 0 3 8 551
44 WENN-FM Birmingham AL 17 170 12 5 0 0 0 0 425
40 WMJJ-FM Birmingham AL Adult Contemporary 20 1140 0 0 3 7 10 0 1001
40 WQEN-FM Birmingham AL Adult Contemporary 16 912 10 0 5 1 0 0 801
84 WQRV-FM Madison AL Adult Contemporary 28 2912 21 7 0 0 0 0 1288
57 WYOK-FM Mobile AL Country 15 558 13 2 0 0 0 0 600
78 WJAB-FM Normal AL Farm 4 421 0 0 3 0 1 0 184
19 KJSN-FM Modesto CA Adult Contemporary 13 662 0 0 4 3 6 0 649
6 KSCU-FM Santa Clara CA 1 128 0 0 0 0 1 0 20
6 KBBF-FM Santa Rosa CA 25 2328 0 5 9 3 8 0 925
8 WTOP-FM Washington DC 19 1362 0 0 0 1 3 15 1165
4 WJBR-FM Wilmington DE Adult Contemporary 2 136 0 0 1 0 0 1 88
9 WAOK-AM Atlanta GA 2 122 2 0 0 0 0 0 96
3 WGN-AM Chicago IL 23 1794 2 0 2 1 3 15 1334
3 WTMX-FM Chicago IL Adult Contemporary 6 468 6 0 0 0 0 0 348
49 WQFS-FM Greensboro NC 1 38 0 0 0 0 1 0 41
27 WSHA-FM Raleigh NC 9 369 2 0 1 0 0 6 423
1 WINS-AM New York NY 1 77 0 0 0 0 0 1 874
79 WLGZ-FM Rochester NY Adult Contemporary 14 1078 2 2 0 1 2 7 840
59 WHKO-FM Dayton OH Country 4 161 0 0 0 0 0 4 149
121 KKNU-FM Eugene OR Country 20 760 0 0 0 1 9 10 840
4 KYW-AM Philadelphia PA 1 68 0 0 0 0 0 1 44
28 WFSK-FM Nashville TN Farm 4 172 0 0 4 0 0 0 400
7 KYYK-FM Palestine TX Country 3 207 0 0 1 0 0 2 123
91 WAXM-FM Norton VA Country 36 1332 9 13 10 1 3 0 2422
60 WLFV-FM Richmond VA Country 16 1089 7 9 0 0 0 0 912
96 WWWT-AM Randolph Center VT 31 1364 1 1 0 3 6 20 1550
33 WAUK-AM Milwaukee WI 1 73 1 0 0 0 0 0 39
GRAND TOTAL 343 20528 88 44 43 22 56 90 18132
 
Baby-Story/Moms :30
DMA
RANK		 STN CITY STATE FORMAT TOTAL
PLAYS		 TOTAL
VALUE		 EM DT EF PT LE LN GROSS
IMP.
2 KNX-AM Los Angeles CA 9 755 0 0 0 0 2 7 1377
56 KHTN-FM Merced CA Adult Contemporary 2 40 0 0 0 0 0 2 84
115 WBBQ-FM Augusta GA Adult Contemporary 10 340 0 0 1 1 4 4 450
115 WEKL-FM Augusta GA Country 2 68 1 1 0 0 0 0 90
108 WKSP-FM Augusta GA Farm 2 68 0 0 1 1 0 0 90
111 WAIC-FM Springfield MA 2 63 2 0 0 0 0 0 64
11 WDRQ-FM Detroit MI Adult Contemporary 2 82 0 0 0 0 1 1 78
14 WDVD-FM Detroit MI Adult Contemporary 3 123 1 0 1 0 0 1 117
49 WQFS-FM Greensboro NC 2 38 0 1 1 0 0 0 82
86 WAWL-FM Chattanooga TN 4 256 0 0 2 0 2 0 112
7 KYYK-FM Palestine TX Country 2 69 0 0 0 0 0 2 82
36 KOSY-FM Salt Lake City UT Adult Contemporary 6 216 0 0 2 3 1 0 234
36 KSL-FM Salt Lake City UT 2 72 1 0 0 0 0 1 78
91 WAXM-FM Norton VA Country 321 5975 39 53 35 19 55 120 21632
13 KRWM-FM Bellevue WA Adult Contemporary 10 271 1 0 1 1 1 6 570
126 KOLW-FM Pasco WA Adult Contemporary 3 48 0 0 0 3 0 0 159
126 KORD-FM Pasco WA Country 4 64 0 0 0 1 2 1 212
GRAND TOTAL 386 8548 45 55 44 29 68 145 25511
 
Baby/Story/Moms :15
DMA
RANK		 STN CITY STATE FORMAT TOTAL
PLAYS		 TOTAL
VALUE		 EM DT EF PT LE LN GROSS
IMP.
55 KRZR-FM Fresno CA 1 10 0 0 0 1 0 0 42
6 KSCU-FM Santa Clara CA 1 32 0 1 0 0 0 0 20
12 WFLZ-FM Tampa FL Adult Contemporary 1 14 0 0 0 0 1 0 41
38 WJKD-FM Vero Beach FL Adult Contemporary 7 70 0 2 4 0 1 0 301
115 WBBQ-FM Augusta GA Adult Contemporary 1 17 0 0 1 0 0 0 45
115 WEKL-FM Augusta GA Country 4 68 4 0 0 0 0 0 180
108 WKSP-FM Augusta GA Farm 3 51 0 0 2 1 0 0 135
115 WPRW-FM Augusta GA Farm 2 34 1 1 0 0 0 0 90
49 WQFS-FM Greensboro NC 1 9 0 1 0 0 0 0 41
28 WFSK-FM Nashville TN Farm 14 152 3 5 1 0 3 2 1402
7 KYYK-FM Palestine TX Country 32 545 5 7 4 4 5 7 1312
GRAND TOTAL 67 1002 13 17 12 6 10 9 3609
 
Baby-Story/News/Sports/Talk :60
DMA
RANK		 STN CITY STATE FORMAT TOTAL
PLAYS		 TOTAL
VALUE		 EM DT EF PT LE LN GROSS
IMP.
6 KSJX-AM San Jose CA 1 93 0 0 0 0 0 1 37
115 WBBQ-FM Augusta GA Adult Contemporary 57 3876 1 2 1 12 19 22 2565
115 WEKL-FM Augusta GA Country 10 680 7 0 0 0 3 0 450
3 WKQX-FM Chicago IL 1 78 0 0 0 0 1 0 58
124 KPEL-FM Lafayette LA 111 3773 10 30 31 20 14 6 4441
9 WMKK-FM Brighton MA Adult Contemporary 1 88 1 0 0 0 0 0 300
5 WPLM-FM Plymouth MA Adult Contemporary 1 66 1 0 0 0 0 0 54
24 WOLB-AM Baltimore MD 81 4455 9 4 15 10 14 29 3240
113 WBZX-FM Big Rapids MI 24 864 3 1 3 4 2 11 720
77 WTKQ-FM Flint MI 1 69 0 0 0 0 0 1 37
47 WNAA-FM Greensboro NC 9 342 0 0 0 5 4 0 369
27 WSHA-FM Raleigh NC 1 41 0 0 0 0 0 1 47
1 WINS-AM New York NY 5 385 0 0 0 0 1 4 4370
79 WLGZ-FM Rochester NY Adult Contemporary 24 1849 5 1 1 2 7 8 1439
59 WHKO-FM Dayton OH Country 3 120 0 0 0 0 1 2 111
121 KKNU-FM Eugene OR Country 18 684 1 0 0 2 6 9 756
4 WNTP-AM Lafayette Hill PA 35 2380 6 8 6 3 7 5 1545
22 WBGG-AM Pittsburgh PA 143 9609 19 36 14 11 33 30 7004
24 WPGB-FM Pittsburgh PA 50 3362 4 1 4 0 8 33 2450
22 WWSW-FM Pittsburgh PA 10 670 0 0 0 0 0 10 490
40 KTSW-FM San Marcos TX 1 44 1 0 0 0 0 0 50
13 KVTI-FM Lakewood WA Adult Contemporary 2 110 0 0 0 0 2 0 114
GRAND TOTAL 589 33638 68 83 75 69 122 172 30647
 
Baby-Story/News/Sports/Talk :30
DMA
RANK		 STN CITY STATE FORMAT TOTAL
PLAYS		 TOTAL
VALUE		 EM DT EF PT LE LN GROSS
IMP.
57 WGCX-FM Pensacola FL 1 19 0 1 0 0 0 0 40
115 WBBQ-FM Augusta GA Adult Contemporary 10 340 0 0 0 2 2 6 450
115 WEKL-FM Augusta GA Country 4 136 4 0 0 0 0 0 180
108 WKSP-FM Augusta GA Farm 4 136 0 1 1 1 1 0 180
115 WPRW-FM Augusta GA Farm 1 34 0 1 0 0 0 0 45
49 WQFS-FM Greensboro NC 1 19 0 0 0 1 0 0 41
75 KXKT-FM Omaha NE Country 2 62 0 0 0 1 1 0 68
39 KXPT-FM Las Vegas NV Adult Contemporary 1 21 0 0 0 0 1 0 50
126 KORD-FM Pasco WA Country 6 96 0 0 0 1 3 2 318
GRAND TOTAL 30 863 4 3 1 6 8 8 1372
 
Baby-Story/News/Sports/Talk :15
DMA
RANK		 STN CITY STATE FORMAT TOTAL
PLAYS		 TOTAL
VALUE		 EM DT EF PT LE LN GROSS
IMP.
12 WFLZ-FM Tampa FL Adult Contemporary 2 28 0 0 0 0 2 0 82
115 WBBQ-FM Augusta GA Adult Contemporary 1 17 0 0 0 0 0 1 45
115 WEKL-FM Augusta GA Country 2 34 2 0 0 0 0 0 90
108 WKSP-FM Augusta GA Farm 1 17 0 0 1 0 0 0 45
16 WJMO-AM Cleveland OH Farm 1 12 1 0 0 0 0 0 46
28 WFSK-FM Nashville TN Farm 10 109 2 3 3 0 1 1 1001
30 WNRQ-FM Nashville TN 1 11 1 0 0 0 0 0 100
96 WCPV-FM Colchester VT 43 430 12 8 7 0 2 14 1892
90 WEZF-FM Colchester VT Adult Contemporary 14 140 0 0 3 6 5 0 616
96 WXZO-FM Colchester VT 9 90 3 6 0 0 0 0 396
GRAND TOTAL 84 888 21 17 14 6 10 16 4313
 
Baby-Story/Spanish :60
N/A
 
Baby-Story/Spanish :30
N/A
 
Baby-Story/Spanish :15
N/A
 
Chart.