Electronic Tracking by Title
CLIENT:  March of Dimes
Campaign Title:  Prematurity Awareness Radio
Report Date:5/19/2025
 From Date: 1/1/2008         To Date: 1/31/2008
  Generate Excel Report
 
       
 
TYPE (RADIO PSAS)  
 
 
TOTAL PLAYS & VALUES BY PSA TITLE
 
 
Baby/Story-African-American :60
DMA
RANK		 STN CITY STATE FORMAT TOTAL
PLAYS		 TOTAL
VALUE		 EM DT EF PT LE LN GROSS
IMP.
19 KJSN-FM Modesto CA Adult Contemporary 18 918 0 0 3 8 7 0 900
19 KKBN-FM Sonora CA Country 1 51 0 1 0 0 0 0 50
19 KZSQ-FM Sonora CA Adult Contemporary 7 355 6 0 0 1 0 0 348
108 WKSP-FM Augusta GA Farm 1 68 0 0 0 0 1 0 45
8 WBIG-FM Rockville MD Adult Contemporary 2 144 2 0 0 0 0 0 122
8 WIHT-FM Rockville MD Adult Contemporary 2 144 2 0 0 0 0 0 122
8 WMZQ-FM Rockville MD Country 1 72 1 0 0 0 0 0 61
7 WTEM-AM Rockville MD 2 144 2 0 0 0 0 0 122
7 WTNT-AM Rockville MD 2 144 2 0 0 0 0 0 122
8 WWDC-FM Rockville MD 2 144 2 0 0 0 0 0 122
77 KRWP-FM Stockton MO Country 62 4212 8 17 13 6 10 8 3166
27 WSHA-FM Raleigh NC 7 287 1 0 0 0 5 1 329
32 WBWR-FM Columbus OH 1 54 1 0 0 0 0 0 42
32 WRXS-FM Columbus OH 1 54 1 0 0 0 0 0 42
32 WTVN-AM Columbus OH 1 54 0 0 0 0 0 1 42
32 WYTS-AM Columbus OH 12 648 3 4 0 2 1 2 504
59 WHKO-FM Dayton OH Country 3 120 0 0 0 0 1 2 111
70 WVKS-FM Toledo OH Adult Contemporary 1 35 0 0 0 0 1 0 34
86 WAWL-FM Chattanooga TN 1 128 0 1 0 0 0 0 28
44 WMFS-FM Memphis TN 6 636 3 3 0 0 0 0 258
36 KSFI-FM Salt Lake City UT Adult Contemporary 1 72 0 1 0 0 0 0 39
91 WAXM-FM Norton VA Country 10 370 1 4 1 0 4 0 670
13 KVTI-FM Lakewood WA Adult Contemporary 1 55 0 0 0 0 1 0 57
78 KHTQ-FM Spokane WA 1 106 0 0 0 0 0 1 47
GRAND TOTAL 146 9015 35 31 17 17 31 15 7383
 
Baby/Story-African-American :30
DMA
RANK		 STN CITY STATE FORMAT TOTAL
PLAYS		 TOTAL
VALUE		 EM DT EF PT LE LN GROSS
IMP.
19 KJSN-FM Modesto CA Adult Contemporary 1 25 0 0 0 0 1 0 50
2 KWVE-FM Santa Ana CA 1 84 0 0 0 0 1 0 153
4 WSTW-FM Wilmington DE Adult Contemporary 5 170 2 2 0 0 0 1 220
57 WGCX-FM Pensacola FL 1 19 0 1 0 0 0 0 40
5 WSRS-FM Paxton MA Adult Contemporary 15 495 1 1 2 6 5 0 810
8 WMZQ-FM Rockville MD Country 1 36 1 0 0 0 0 0 61
65 WCEN-FM Saginaw MI Country 1 34 0 0 0 0 1 0 37
23 KCLC-FM Saint Charles MO 9 225 1 1 6 1 0 0 351
105 WRHT-FM Greenville NC Country 1 22 0 0 1 0 0 0 43
1 WOR-AM New York NY 3 114 0 1 1 0 1 0 2622
32 WYTS-AM Columbus OH 3 81 0 3 0 0 0 0 126
23 KRKT-FM Albany OR Country 2 46 0 0 0 0 2 0 114
86 WAWL-FM Chattanooga TN 3 192 1 0 0 0 1 1 84
44 WMFS-FM Memphis TN 8 424 8 0 0 0 0 0 345
129 KFTX-FM Corpus Christi TX Country 6 114 0 0 2 0 3 1 252
111 KYKX-FM Longview TX Country 2 34 0 0 0 1 1 0 74
92 KVMV-FM McAllen TX 7 105 0 1 2 0 2 2 266
126 KOLW-FM Pasco WA Adult Contemporary 1 16 0 0 0 1 0 0 53
126 KORD-FM Pasco WA Country 17 272 0 0 3 2 6 6 901
GRAND TOTAL 87 2508 14 10 17 11 24 11 6602
 
Baby/Story-African-American :15
DMA
RANK		 STN CITY STATE FORMAT TOTAL
PLAYS		 TOTAL
VALUE		 EM DT EF PT LE LN GROSS
IMP.
55 KRZR-FM Fresno CA 1 10 0 0 1 0 0 0 42
12 WFLZ-FM Tampa FL Adult Contemporary 1 14 0 0 0 0 1 0 41
115 WBBQ-FM Augusta GA Adult Contemporary 1 17 0 0 0 0 0 1 45
115 WEKL-FM Augusta GA Country 6 102 5 1 0 0 0 0 270
108 WKSP-FM Augusta GA Farm 1 17 0 0 0 0 1 0 45
16 WJMO-AM Cleveland OH Farm 1 12 1 0 0 0 0 0 46
32 WLZT-FM Columbus OH Adult Contemporary 1 12 1 0 0 0 0 0 42
32 WNCI-FM Columbus OH Adult Contemporary 4 56 0 0 1 1 2 0 168
32 WYTS-AM Columbus OH 1 14 0 0 1 0 0 0 42
121 KODZ-FM Eugene OR 1 10 0 0 0 1 0 0 42
86 WAWL-FM Chattanooga TN 4 128 0 1 0 1 0 2 112
GRAND TOTAL 22 392 7 2 3 3 4 3 895
 
Baby/Story/Moms :60
DMA
RANK		 STN CITY STATE FORMAT TOTAL
PLAYS		 TOTAL
VALUE		 EM DT EF PT LE LN GROSS
IMP.
40 WDXB-FM Birmingham AL Country 1 57 0 0 0 0 0 1 50
44 WENN-FM Birmingham AL 12 120 9 3 0 0 0 0 300
40 WMJJ-FM Birmingham AL Adult Contemporary 10 570 0 0 1 5 4 0 500
40 WQEN-FM Birmingham AL Adult Contemporary 12 684 8 0 1 3 0 0 600
84 WQRV-FM Madison AL Adult Contemporary 25 2600 20 5 0 0 0 0 1150
84 WTAK-FM Madison AL 1 105 1 0 0 0 0 0 46
62 WKSJ-FM Mobile AL Country 1 37 0 0 0 0 1 0 40
62 WMXC-FM Mobile AL Adult Contemporary 1 37 0 0 0 0 1 0 40
62 WRKH-FM Mobile AL 1 37 1 0 0 0 0 0 40
57 WYOK-FM Mobile AL Country 16 594 15 1 0 0 0 0 640
78 WJAB-FM Normal AL Farm 9 945 0 1 5 2 1 0 414
40 WTXT-FM Tuscaloosa AL Country 1 57 1 0 0 0 0 0 50
19 KJSN-FM Modesto CA Adult Contemporary 12 612 0 0 1 4 7 0 600
6 KBBF-FM Santa Rosa CA 5 465 1 2 0 2 0 0 185
8 WTOP-FM Washington DC 8 574 0 0 0 0 1 7 490
9 WAOK-AM Atlanta GA 1 61 0 0 0 1 0 0 48
115 WBBQ-FM Augusta GA Adult Contemporary 1 68 0 0 0 0 1 0 45
3 WGN-AM Chicago IL 11 858 0 0 0 1 1 9 638
27 WSHA-FM Raleigh NC 7 286 1 0 0 0 0 6 329
1 WINS-AM New York NY 5 385 0 0 0 0 1 4 4370
32 WMNI-AM Columbus OH Adult Contemporary 27 1459 4 4 0 3 7 9 1136
59 WHKO-FM Dayton OH Country 3 120 0 0 0 0 1 2 111
121 KKNU-FM Eugene OR Country 13 494 1 0 0 0 6 6 546
4 KYW-AM Philadelphia PA 1 68 0 0 0 0 1 0 44
58 WKCS-FM Knoxville TN 69 2622 10 20 11 6 10 12 3441
58 WOKI-FM Knoxville TN 43 1634 9 12 10 1 9 2 2143
28 WFSK-FM Nashville TN Farm 2 86 0 0 2 0 0 0 200
7 KYYK-FM Palestine TX Country 3 207 0 1 1 0 1 0 123
36 KSFI-FM Salt Lake City UT Adult Contemporary 1 72 0 0 0 1 0 0 39
91 WAXM-FM Norton VA Country 49 1813 11 17 16 1 3 1 3291
60 WLFV-FM Richmond VA Country 12 817 7 5 0 0 0 0 684
96 WWWT-AM Randolph Center VT 20 880 0 0 1 1 1 17 1000
13 KVTI-FM Lakewood WA Adult Contemporary 1 55 0 0 0 0 1 0 57
GRAND TOTAL 384 19479 99 71 49 31 58 76 23390
 
Baby-Story/Moms :30
DMA
RANK		 STN CITY STATE FORMAT TOTAL
PLAYS		 TOTAL
VALUE		 EM DT EF PT LE LN GROSS
IMP.
2 KNX-AM Los Angeles CA 6 504 0 0 0 0 0 6 918
56 KHTN-FM Merced CA Adult Contemporary 2 40 0 0 0 0 0 2 84
19 KJSN-FM Modesto CA Adult Contemporary 3 75 0 0 2 1 0 0 150
115 WBBQ-FM Augusta GA Adult Contemporary 3 102 0 0 0 2 1 0 135
49 WQFS-FM Greensboro NC 1 19 0 0 0 1 0 0 41
49 KUTR-AM Winston Salem NC 8 152 2 0 1 2 1 2 328
32 WMNI-AM Columbus OH Adult Contemporary 9 243 0 3 0 1 3 2 378
86 WAWL-FM Chattanooga TN 4 256 1 0 1 0 1 1 112
58 WOKI-FM Knoxville TN 5 95 0 2 1 2 0 0 250
36 KRSP-FM Salt Lake City UT 9 324 0 4 0 2 2 1 351
36 KSFI-FM Salt Lake City UT Adult Contemporary 10 360 1 2 3 1 1 2 390
91 WAXM-FM Norton VA Country 221 4116 29 32 22 13 38 87 14890
13 KRWM-FM Bellevue WA Adult Contemporary 1 27 0 0 0 0 0 1 57
126 KOLW-FM Pasco WA Adult Contemporary 3 48 0 0 1 2 0 0 159
126 KORD-FM Pasco WA Country 14 224 0 0 1 2 3 8 742
GRAND TOTAL 299 6585 33 43 32 29 50 112 18985
 
Baby/Story/Moms :15
DMA
RANK		 STN CITY STATE FORMAT TOTAL
PLAYS		 TOTAL
VALUE		 EM DT EF PT LE LN GROSS
IMP.
55 KRZR-FM Fresno CA 1 10 0 0 0 1 0 0 42
12 WBTP-FM Tampa FL Farm 1 11 1 0 0 0 0 0 49
12 WFLZ-FM Tampa FL Adult Contemporary 2 28 0 0 0 0 2 0 82
38 WJKD-FM Vero Beach FL Adult Contemporary 2 20 1 0 1 0 0 0 86
115 WBBQ-FM Augusta GA Adult Contemporary 1 17 1 0 0 0 0 0 45
115 WEKL-FM Augusta GA Country 3 51 2 1 0 0 0 0 135
108 WKSP-FM Augusta GA Farm 1 17 0 0 0 1 0 0 45
115 WPRW-FM Augusta GA Farm 2 34 1 1 0 0 0 0 90
37 WAIF/WJVS-FM Cincinnati OH 1 12 1 0 0 0 0 0 44
86 WAWL-FM Chattanooga TN 4 128 0 3 0 1 0 0 112
7 KYYK-FM Palestine TX Country 40 680 7 12 6 3 3 9 1640
GRAND TOTAL 58 1008 14 17 7 6 5 9 2370
 
Baby-Story/News/Sports/Talk :60
DMA
RANK		 STN CITY STATE FORMAT TOTAL
PLAYS		 TOTAL
VALUE		 EM DT EF PT LE LN GROSS
IMP.
115 WBBQ-FM Augusta GA Adult Contemporary 46 3128 0 2 2 3 16 23 2070
115 WEKL-FM Augusta GA Country 8 544 4 2 0 0 2 0 360
124 KPEL-FM Lafayette LA 136 4614 11 47 39 20 15 4 5450
24 WOLB-AM Baltimore MD 68 3740 13 5 14 4 10 22 2720
113 WBZX-FM Big Rapids MI 42 1512 4 3 3 2 5 25 1260
77 WTKQ-FM Flint MI 60 4124 11 18 15 6 9 1 2220
47 WNAA-FM Greensboro NC 3 114 0 0 0 1 2 0 123
27 WSHA-FM Raleigh NC 4 164 1 0 0 0 2 1 188
1 WINS-AM New York NY 5 385 0 0 0 0 0 5 4370
59 WHKO-FM Dayton OH Country 3 120 0 0 0 0 0 3 111
121 KKNU-FM Eugene OR Country 11 418 0 0 0 1 6 4 462
4 WNTP-AM Lafayette Hill PA 35 2380 3 11 5 5 8 3 1544
22 WBGG-AM Pittsburgh PA 119 7994 17 28 19 5 30 20 5827
24 WPGB-FM Pittsburgh PA 61 4095 13 5 2 7 11 23 2989
22 WWSW-FM Pittsburgh PA 8 536 0 0 0 0 2 6 392
28 WFSK-FM Nashville TN Farm 1 43 0 0 1 0 0 0 100
GRAND TOTAL 610 33911 77 121 100 54 118 140 30186
 
Baby-Story/News/Sports/Talk :30
DMA
RANK		 STN CITY STATE FORMAT TOTAL
PLAYS		 TOTAL
VALUE		 EM DT EF PT LE LN GROSS
IMP.
2 KWVE-FM Santa Ana CA 2 168 0 1 0 1 0 0 306
115 WBBQ-FM Augusta GA Adult Contemporary 3 102 0 0 0 0 0 3 135
115 WEKL-FM Augusta GA Country 5 170 4 1 0 0 0 0 225
108 WKSP-FM Augusta GA Farm 2 68 0 0 1 0 1 0 90
86 WAWL-FM Chattanooga TN 2 128 0 0 1 0 1 0 56
92 KVMV-FM McAllen TX 1 15 0 1 0 0 0 0 38
126 KOLW-FM Pasco WA Adult Contemporary 2 32 0 0 0 1 1 0 106
126 KORD-FM Pasco WA Country 14 224 0 0 1 2 5 6 742
GRAND TOTAL 31 907 4 3 3 4 8 9 1698
 
Baby-Story/News/Sports/Talk :15
DMA
RANK		 STN CITY STATE FORMAT TOTAL
PLAYS		 TOTAL
VALUE		 EM DT EF PT LE LN GROSS
IMP.
55 KRZR-FM Fresno CA 1 10 0 0 0 0 1 0 42
12 WBTP-FM Tampa FL Farm 1 11 1 0 0 0 0 0 49
115 WBBQ-FM Augusta GA Adult Contemporary 1 17 0 0 0 0 0 1 45
115 WEKL-FM Augusta GA Country 5 85 5 0 0 0 0 0 225
108 WKSP-FM Augusta GA Farm 1 17 0 0 0 1 0 0 45
115 WPRW-FM Augusta GA Farm 1 17 1 0 0 0 0 0 45
86 WAWL-FM Chattanooga TN 2 64 0 0 0 1 1 0 56
30 WNRQ-FM Nashville TN 1 11 1 0 0 0 0 0 100
96 WCPV-FM Colchester VT 7 70 3 1 2 0 1 0 308
90 WEZF-FM Colchester VT Adult Contemporary 4 40 0 0 0 2 2 0 176
96 WXZO-FM Colchester VT 2 20 2 0 0 0 0 0 88
GRAND TOTAL 26 362 13 1 2 4 5 1 1179
 
Baby-Story/Spanish :60
N/A
 
Baby-Story/Spanish :30
N/A
 
Baby-Story/Spanish :15
N/A
 
Chart.