GOODWILL COMMUNICATIONS, INC.
Media Guide by Station
Generate Excel Report
CLIENT:
March of Dimes
Print
Campaign Title:
Prematurity Awareness Radio
Report Date:
9/3/2010
From Date:
12/1/2007
To Date:
12/31/2007
TYPE (RADIO PSAS)
Baby/Story-African-American :60
Baby/Story-African-American :30
Baby/Story-African-American :15
Baby/Story/Moms :60
Baby-Story/Moms :30
Baby/Story/Moms :15
Baby-Story/News/Sports/Talk :60
Baby-Story/News/Sports/Talk :30
Baby-Story/News/Sports/Talk :15
Baby-Story/Spanish :60
Baby-Story/Spanish :30
Baby-Story/Spanish :15
TOTAL PLAYS & VALUES BY STATIONS
DMA RANK
STN
CITY
STATE
FORMAT
SPOTS
TOTAL
PLAYS
TOTAL
VALUES
EM
DT
EF
PT
LE
LN
GROSS
IMP.
10
15
20
30
60
40
WDXB-FM
Birmingham
Alabama
C&W
0
0
0
0
5
5
275
1
0
0
0
0
4
245
40
WENN-FM
Birmingham
Alabama
0
0
0
0
9
9
90
7
2
0
0
0
0
225
40
WMJJ-FM
Birmingham
Alabama
AD CONT
0
0
0
0
9
9
495
0
0
3
2
4
0
441
40
WQEN-FM
Birmingham
Alabama
AD CONT
0
0
0
0
12
12
661
6
0
1
1
2
2
588
40
WZZK-FM
Birmingham
Alabama
C&W
0
0
0
0
1
1
55
1
0
0
0
0
0
49
81
WQRV-FM
Madison
Alabama
AD CONT
0
0
0
0
1
1
68
1
0
0
0
0
0
162
60
WYOK-FM
Mobile
Alabama
C&W
0
0
0
0
10
10
371
10
0
0
0
0
0
410
81
WJAB-FM
Normal
Alabama
GOSPEL / BULES / JAIL
0
0
0
0
11
11
693
1
2
4
3
0
1
495
40
WTXT-FM
Tuscaloosa
Alabama
C&W
0
0
0
0
1
1
55
1
0
0
0
0
0
49
2
KNX-AM
Los Angeles
California
NEWS / TALK / SPORTS
0
0
0
6
0
6
396
0
0
0
0
0
6
894
20
KJSN-FM
Modesto
California
AD CONT
0
0
0
6
26
32
2468
0
0
5
14
13
0
1344
6
KSJX-AM
San Jose
California
0
0
0
0
1
1
97
0
0
0
0
0
1
37
2
KWVE-FM
Santa Ana
California
0
1
0
2
0
3
165
0
2
1
0
0
0
447
6
KSCU-FM
Santa Clara
California
0
0
0
0
1
1
128
0
0
0
0
1
0
20
4
WSTW-FM
Wilmington
Delaware
AD CONT
0
0
0
7
0
7
238
0
0
1
1
1
4
371
14
WBTP-FM
Tampa
Florida
GOSPEL / BULES / JAIL
0
2
0
0
0
2
22
2
0
0
0
0
0
98
14
WFLZ-FM
Tampa
Florida
AD CONT
0
1
0
0
0
1
13
0
0
0
0
1
0
57
114
WBBQ-FM
Augusta
Georgia
0
3
0
12
59
74
3731
5
1
4
9
19
36
3404
114
WEKL-FM
Augusta
Georgia
C&W
0
9
0
5
6
20
608
16
2
0
0
2
0
920
114
WKSP-FM
Augusta
Georgia
GOSPEL / BULES / JAIL
0
9
0
0
3
12
297
0
0
6
2
4
0
552
3
WKQX-FM
Chicago
Illinois
MOR / VAR
0
0
0
0
2
2
156
0
0
0
0
2
0
116
7
WMKK-FM
Boston
Massachusetts
AD CONT
0
0
0
1
0
1
44
1
0
0
0
0
0
300
7
WSRS-FM
Paxton
Massachusetts
0
0
0
11
0
11
352
1
0
1
7
2
0
539
7
WPLM-FM
Plymouth
Massachusetts
0
1
0
0
0
1
16
1
0
0
0
0
0
49
111
WAIC-FM
Springfield
Massachusetts
0
0
0
0
1
1
43
0
1
0
0
0
0
31
7
WAAF-FM
Worcester
Massachusetts
ROCK
0
0
0
1
0
1
44
1
0
0
0
0
0
49
27
WOLB-AM
Baltimore
Maryland
NEWS / TALK / SPORTS
0
0
0
0
92
92
3128
13
5
16
11
24
23
4319
9
WASH-FM
Rockville
Maryland
0
0
0
0
1
1
86
1
0
0
0
0
0
70
9
WBIG-FM
Rockville
Maryland
AD CONT
0
0
0
0
4
4
344
4
0
0
0
0
0
280
9
WIHT-FM
Rockville
Maryland
AD CONT
0
0
0
0
4
4
344
4
0
0
0
0
0
280
9
WWDC-FM
Rockville
Maryland
ROCK
0
0
0
0
4
4
344
4
0
0
0
0
0
280
9
WTEM-AM
Silver Spring
Maryland
NEWS / TALK / SPORTS
0
0
0
0
4
4
344
4
0
0
0
0
0
280
9
WTNT-AM
Silver Spring
Maryland
NEWS / TALK / SPORTS
0
0
0
0
4
4
344
4
0
0
0
0
0
280
11
WGPR-FM
Detroit
Michigan
GOSPEL / BULES / JAIL
0
0
0
11
1
12
533
0
3
1
2
2
4
468
68
WTKQ-FM
Flint
Michigan
NEWS / TALK / SPORTS
0
0
0
0
164
164
9188
28
68
25
16
23
4
6888
68
WCEN-FM
Saginaw
Michigan
C&W
0
0
0
0
1
1
56
0
0
0
0
1
0
42
21
KTRS-AM
Saint Louis
Missouri
NEWS / TALK / SPORTS
0
0
0
0
1
1
49
0
0
0
0
1
0
40
46
WNAA-FM
Greensboro
North Carolina
0
0
0
10
6
16
0
2
6
0
4
3
1
640
46
WQFS-FM
Greensboro
North Carolina
0
0
0
1
1
2
74
1
0
1
0
0
0
140
26
WSHA-FM
Raleigh
North Carolina
0
0
0
0
5
5
320
0
3
1
1
0
0
190
46
KUTR-AM
Winston Salem
North Carolina
NEWS / TALK / SPORTS
0
0
0
12
0
12
264
3
2
1
1
1
4
468
1
WINS-AM
New York
New York
NEWS / TALK / SPORTS
0
0
0
0
9
9
639
0
0
0
0
3
6
8190
1
WOR-AM
New York
New York
NEWS / TALK / SPORTS
0
0
0
2
0
2
70
0
1
0
0
0
1
1820
1
WWFS-FM
New York
New York
AD CONT
0
20
0
0
15
35
1422
0
5
2
2
25
1
31850
33
WLZT-FM
Cincinnati
Ohio
0
1
0
0
0
1
15
1
0
0
0
0
0
39
34
WBWR-FM
Columbus
Ohio
NEWS / TALK / SPORTS
0
0
0
1
1
2
89
2
0
0
0
0
0
78
34
WBZX-FM
Columbus
Ohio
ROCK
0
0
0
0
15
15
540
3
2
2
1
2
5
450
34
WCOL-FM
Columbus
Ohio
C&W
0
1
0
0
2
3
133
2
0
0
0
0
1
117
34
WMNI-AM
Columbus
Ohio
0
0
0
18
21
39
1778
7
11
3
3
4
11
1521
34
WNCI-FM
Columbus
Ohio
AD CONT
0
0
0
0
2
2
118
2
0
0
0
0
0
78
34
WTVN-AM
Columbus
Ohio
NEWS / TALK / SPORTS
0
0
0
3
1
4
149
0
0
1
1
1
1
156
34
WYTS-AM
Columbus
Ohio
NEWS / TALK / SPORTS
0
2
0
9
23
34
1657
8
7
4
4
5
6
1326
65
WHKO-FM
Dayton
Ohio
C&W
0
0
0
0
3
3
120
0
0
0
0
0
3
117
73
WVKS-FM
Toledo
Ohio
AD CONT
0
0
0
0
3
3
108
0
0
0
1
2
0
96
22
KRKT-FM
Albany
Oregon
C&W
0
0
0
3
0
3
69
0
0
1
2
0
0
168
119
KKNU-FM
Eugene
Oregon
C&W
0
0
0
0
26
26
910
3
0
1
4
10
8
1092
119
KODZ-FM
Eugene
Oregon
0
2
0
0
0
2
18
0
0
1
1
0
0
82
22
KXL-AM
Portland
Oregon
NEWS / TALK / SPORTS
0
0
0
1
0
1
23
0
0
0
0
1
0
56
4
KYW-AM
Philadelphia
Pennsylvania
NEWS / TALK / SPORTS
0
0
0
0
4
4
276
0
0
0
0
2
2
212
23
WBGG-AM
Pittsburgh
Pennsylvania
NEWS / TALK / SPORTS
0
0
0
0
111
111
7347
13
32
8
12
21
25
3885
23
WPGB-FM
Pittsburgh
Pennsylvania
NEWS / TALK / SPORTS
0
0
0
0
42
42
2777
4
5
0
2
12
19
1470
23
WWSW-FM
Pittsburgh
Pennsylvania
OLDIES
0
0
0
0
7
7
462
0
0
0
0
0
7
245
86
WAWL-FM
Chattanooga
Tennessee
0
2
0
19
0
21
1280
5
3
4
1
3
5
588
59
WKCS-FM
Knoxville
Tennessee
OLDIES
0
0
0
0
143
143
5148
25
35
23
13
20
27
7176
59
WOKI-FM
Knoxville
Tennessee
OLDIES
0
0
0
5
145
150
5308
17
22
15
25
50
21
7531
29
WFSK-FM
Nashville
Tennessee
GOSPEL / BULES / JAIL
0
7
0
0
0
7
70
3
1
1
0
2
0
336
29
WRLT-FM
Nashville
Tennessee
MOR / VAR
0
0
0
18
0
18
378
0
9
3
0
0
6
1872
5
KHYI-FM
Allen
Texas
C&W
0
1
0
1
0
2
54
2
0
0
0
0
0
114
109
KYKX-FM
Longview
Texas
C&W
0
0
0
2
0
2
28
0
0
0
1
1
0
70
87
KVMV-FM
McAllen
Texas
RELIG
0
0
0
19
0
19
285
1
2
0
0
11
5
722
5
KYYK-FM
Palestine
Texas
C&W
0
13
0
0
0
13
234
2
4
2
3
0
2
741
37
KTSW-FM
San Antonio
Texas
0
2
0
0
0
2
22
2
0
0
0
0
0
94
31
KRSP-FM
Salt Lake City
Utah
NEWS / TALK / SPORTS
0
0
0
11
0
11
242
1
2
2
0
1
5
429
31
KSFI-FM
Salt Lake City
Utah
AD CONT
0
0
0
15
0
15
330
0
0
1
0
1
13
585
31
KSL-FM
Salt Lake City
Utah
NEWS / TALK / SPORTS
0
0
0
1
1
2
61
0
1
1
0
0
0
132
67
WBBC-FM
Blackstone
Virginia
C&W
0
0
0
2
0
2
70
0
0
0
0
2
0
112
58
WLFV-FM
Richmond
Virginia
C&W
0
0
0
0
1
1
40
1
0
0
0
0
0
39
126
KOLW-FM
Pasco
Washington
AD CONT
0
0
0
2
0
2
36
0
0
1
1
0
0
138
126
KORD-FM
Pasco
Washington
C&W
0
0
0
74
0
74
1332
1
0
6
23
24
20
5106
75
KHTQ-FM
Spokane
Washington
ROCK
0
0
0
0
6
6
228
0
0
0
0
4
2
276
75
KXLY-FM
Spokane
Washington
MOR / VAR
0
0
0
0
3
3
114
0
0
0
0
0
3
138
GRAND TOTAL
0
77
0
291
1034
1402
60979
228
239
153
174
313
295
105804
10
15
20
30
60
TOTAL
PLAYS
TOTAL
VALUES
EM
DT
EF
PT
LE
LN
GROSS
IMP.