Electronic Tracking by Station
CLIENT:  March of Dimes
Campaign Title:  Prematurity Awareness Radio
Report Date:4/16/2024
 From Date: 11/1/2007         To Date: 11/1/2009
Generate Excel Report
       
 
TYPE (RADIO PSAS)  
 
Baby/Story-African-American :60
 
Baby/Story-African-American :30
 
Baby/Story-African-American :15
 
Baby/Story/Moms :60
 
Baby-Story/Moms :30
 
Baby/Story/Moms :15
 
Baby-Story/News/Sports/Talk :60
 
Baby-Story/News/Sports/Talk :30
 
Baby-Story/News/Sports/Talk :15
 
Baby-Story/Spanish :60
 
Baby-Story/Spanish :30
 
Baby-Story/Spanish :15
 
 
TOTAL PLAYS & VALUES BY STATIONS
DMA RANK STN CITY ST FORMAT SPOTS TOTAL
PLAYS		 TOTAL
VALUES		 EM DT EF PT LE LN GROSS
IMP.
  10 15 20 30 60  
44 WDXB-FM Birmingham AL Country 0 0 0 0 36 36 2052 2 0 0 0 9 25 1802
44 WENN-FM Birmingham AL 0 0 0 0 61 61 610 43 18 0 0 0 0 1525
44 WMJJ-FM Birmingham AL 0 0 0 0 77 77 4389 0 0 13 27 37 0 3851
44 WQEN-FM Birmingham AL Adult Contemporary 0 0 0 0 75 75 4275 41 0 16 6 8 4 3752
44 WZZK-FM Birmingham AL Country 0 0 0 0 1 1 57 1 0 0 0 0 0 50
78 WQRV-FM Madison AL Adult Contemporary 0 0 0 0 59 59 6136 46 13 0 0 0 0 2714
78 WTAK-FM Madison AL 0 0 0 0 3 3 315 3 0 0 0 0 0 138
57 WKSJ-FM Mobile AL Country 0 0 0 0 3 3 111 0 0 0 0 3 0 120
57 WMXC-FM Mobile AL Adult Contemporary 0 0 0 0 3 3 111 0 0 0 0 3 0 120
57 WRKH-FM Mobile AL 0 0 0 0 3 3 111 3 0 0 0 0 0 120
57 WYOK-FM Mobile AL Country 0 0 0 0 46 46 1712 43 3 0 0 0 0 1840
78 WJAB-FM Normal AL Farm 0 0 0 0 40 40 4201 1 11 16 7 2 3 1840
44 WTXT-FM Tuscaloosa AL Country 0 0 0 0 3 3 171 3 0 0 0 0 0 150
62 KARN-FM Little Rock AR 0 0 0 11 30 41 1248 11 7 2 6 8 7 1394
62 KURB-FM Little Rock AR Adult Contemporary 0 0 0 4 0 4 72 0 0 0 2 2 0 136
55 KRZR-FM Fresno CA 0 7 0 0 0 7 70 0 0 1 3 3 0 294
2 KNX-AM Los Angeles CA 0 0 0 29 0 29 2435 0 0 0 0 4 25 4437
55 KABX-FM Merced CA 0 0 0 0 13 13 533 0 0 0 1 4 8 546
55 KHTN-FM Merced CA Adult Contemporary 0 0 0 5 0 5 100 0 0 0 0 1 4 210
20 KJSN-FM Modesto CA 0 0 0 29 151 180 8425 0 0 30 67 83 0 8999
6 KSJX-AM San Jose CA 0 0 0 0 5 5 465 0 0 0 0 0 5 185
2 KWVE-FM Santa Ana CA 0 2 0 9 0 11 840 0 6 1 3 1 0 1683
6 KSCU-FM Santa Clara CA 0 3 0 1 5 9 800 0 2 1 1 5 0 180
6 KBBF-FM Santa Rosa CA 0 0 0 0 37 37 3444 1 9 9 6 12 0 1369
20 KKBN-FM Sonora CA Country 0 0 0 0 77 77 3927 6 6 4 7 23 31 3850
20 KZSQ-FM Sonora CA Adult Contemporary 0 0 0 0 38 38 1925 35 0 1 2 0 0 1887
17 KWLI-FM Denver CO Country 0 0 0 1 0 1 44 0 0 0 0 1 0 51
7 WTOP-FM Washington DC 0 0 0 0 56 56 4019 1 0 1 1 7 46 3430
4 WJBR-FM Wilmington DE Adult Contemporary 0 0 0 2 4 6 340 1 0 1 0 1 3 264
4 WSTW-FM Wilmington DE Adult Contemporary 0 0 0 15 0 15 510 2 2 2 1 1 7 660
57 WGCX-FM Pensacola FL 0 0 0 3 2 5 131 0 5 0 0 0 0 200
12 WBTP-FM Tampa FL Farm 0 5 0 0 0 5 55 5 0 0 0 0 0 245
12 WFLZ-FM Tampa FL Adult Contemporary 0 18 0 0 0 18 252 1 0 2 1 14 0 738
36 WJKD-FM Vero Beach FL Adult Contemporary 0 25 0 0 0 25 250 6 9 6 3 1 0 1075
10 WAOK-AM Atlanta GA 0 0 0 0 4 4 244 2 0 0 2 0 0 192
108 WBBQ-FM Augusta GA 0 11 0 66 340 417 25551 16 9 23 53 124 192 18765
108 WEKL-FM Augusta GA Country 0 66 0 23 37 126 4420 96 17 0 0 12 1 5670
108 WKSP-FM Augusta GA Farm 0 42 0 28 55 125 5401 0 17 59 20 29 0 5620
108 WPRW-FM Augusta GA Farm 0 10 0 10 10 30 1190 20 10 0 0 0 0 1349
3 WGN-AM Chicago IL 0 0 0 0 70 70 5460 2 0 10 2 6 50 4060
3 WKQX-FM Chicago IL 0 2 0 0 5 7 430 0 0 0 0 7 0 406
3 WTMX-FM Chicago IL Adult Contemporary 0 0 0 1 6 7 507 7 0 0 0 0 0 406
25 WNDE-AM Indianapolis IN 0 0 0 4 7 11 360 0 3 3 1 1 3 462
32 KCFX-FM Mission KS 0 0 0 1 0 1 26 1 0 0 0 0 0 36
32 KCJK-FM Mission KS Adult Contemporary 0 0 0 0 1 1 52 1 0 0 0 0 0 36
32 KCMO-FM Mission KS 0 0 0 1 0 1 26 1 0 0 0 0 0 36
72 KWLS-FM Rose Hill KS Country 0 0 0 1 0 1 19 1 0 0 0 0 0 39
144 KMAJ-FM Topeka KS Adult Contemporary 0 0 0 0 1 1 38 0 0 0 1 0 0 35
48 WFIA-FM Louisville KY 0 0 0 3 0 3 60 3 0 0 0 0 0 135
123 KBON-FM Eunice LA 0 1 0 1 0 2 25 0 0 0 0 1 1 80
123 KPEL-FM Lafayette LA 0 0 0 0 377 377 12807 28 102 109 64 58 16 15091
9 WAAF-FM Boston MA 0 1 0 1 2 4 182 4 0 0 0 0 0 216
9 WMKK-FM Brighton MA Adult Contemporary 0 4 0 1 4 9 484 9 0 0 0 0 0 2700
9 WSRS-FM Paxton MA 0 0 0 29 0 29 957 2 1 3 14 9 0 1566
9 WPLM-FM Plymouth MA Adult Contemporary 0 4 0 0 3 7 266 7 0 0 0 0 0 378
111 WAIC-FM Springfield MA 0 0 0 2 1 3 126 2 1 0 0 0 0 96
26 WOLB-AM Baltimore MD 0 0 0 0 463 463 25465 55 23 87 55 93 150 18520
7 WASH-FM Rockville MD 0 0 0 0 1 1 72 1 0 0 0 0 0 61
7 WBIG-FM Rockville MD Adult Contemporary 0 0 0 1 16 17 1188 17 0 0 0 0 0 1037
7 WIHT-FM Rockville MD Adult Contemporary 0 0 0 1 16 17 1188 17 0 0 0 0 0 1037
7 WMZQ-FM Rockville MD Country 0 0 0 1 1 2 108 2 0 0 0 0 0 122
7 WTEM-AM Rockville MD 0 0 0 1 15 16 1116 16 0 0 0 0 0 976
7 WTNT-AM Rockville MD 0 0 0 1 16 17 1188 17 0 0 0 0 0 1037
7 WWDC-FM Rockville MD 0 0 0 1 16 17 1188 17 0 0 0 0 0 1037
121 WBZX-FM Big Rapids MI 0 0 0 0 97 97 3492 15 6 10 9 14 43 2910
77 WCRZ-FM Burton MI Adult Contemporary 0 0 0 0 13 13 897 0 0 0 4 9 0 481
77 WWBN-FM Burton MI 0 0 0 0 2 2 138 2 0 0 0 0 0 74
14 WDRQ-FM Detroit MI Adult Contemporary 0 0 0 9 0 9 369 0 1 1 0 5 2 351
14 WDVD-FM Detroit MI Adult Contemporary 0 0 0 10 0 10 410 1 2 2 0 0 5 390
14 WGPR-FM Detroit MI Farm 0 0 0 18 1 19 818 0 3 1 3 5 7 742
77 WTKQ-FM Flint MI 0 0 0 0 242 242 16630 42 92 43 24 32 9 8954
77 WCEN-FM Saginaw MI Country 0 0 0 3 1 4 171 0 0 0 0 4 0 148
23 KCLC-FM Saint Charles MO 0 0 0 42 0 42 1050 8 13 16 4 1 0 1638
23 KIHT-FM Saint Louis MO 0 1 0 0 0 1 13 1 0 0 0 0 0 39
23 KFTK-FM St. Louis MO 0 2 0 0 1 3 76 3 0 0 0 0 0 117
23 KPNT-FM St. Louis MO 0 1 0 0 1 2 63 2 0 0 0 0 0 78
23 KSHE-FM St. Louis MO 0 1 0 0 1 2 63 2 0 0 0 0 0 78
23 KTRS-AM St. Louis MO 0 0 0 0 1 1 50 0 0 0 0 1 0 39
73 KRWP-FM Stockton MO Country 0 0 0 0 263 263 17857 25 67 59 22 39 51 13440
49 WNAA-FM Greensboro NC 0 0 0 34 63 97 3040 6 26 9 20 17 19 3969
49 WQFS-FM Greensboro NC 0 2 0 9 2 13 265 2 4 2 3 1 1 533
100 WRHT-FM Greenville NC Country 0 0 0 1 0 1 22 0 0 1 0 0 0 43
27 WSHA-FM Raleigh NC 0 0 0 0 103 103 4222 11 8 3 6 18 57 4841
49 KUTR-AM Winston Salem NC 0 0 0 24 0 24 456 5 3 2 4 2 8 984
71 KGOR-FM Omaha NE 0 1 0 0 0 1 15 0 0 0 0 1 0 34
71 KXKT-FM Omaha NE Country 0 0 0 3 0 3 93 0 0 0 2 1 0 102
39 KBAD-AM Las Vegas NV 0 0 0 13 51 64 2414 16 18 8 1 1 20 3195
39 KXPT-FM Las Vegas NV Adult Contemporary 0 0 0 1 3 4 147 2 0 0 0 2 0 200
1 WCBS-FM New York NY 0 0 0 0 122 122 9378 16 0 0 0 13 93 106653
1 WINS-AM New York NY 0 0 0 0 39 39 3003 0 0 0 0 9 30 34086
1 WOR-AM New York NY 0 0 0 6 0 6 228 0 2 1 0 1 2 5244
1 WWFS-FM New York NY Adult Contemporary 0 20 0 0 15 35 1535 0 5 2 2 25 1 30590
76 WLGZ-FM Rochester NY Adult Contemporary 0 0 0 0 133 133 10242 10 3 6 20 26 68 7979
59 WRPI-FM Troy NY 0 0 0 2 0 2 62 0 0 1 1 0 0 74
37 WAIF/WJVS-FM Cincinnati OH 0 1 0 0 0 1 12 1 0 0 0 0 0 44
37 WCVX-AM Cincinnati OH 0 0 0 26 1 27 700 9 12 4 0 1 1 1188
19 WJMO-AM Cleveland OH Farm 0 3 0 0 0 3 36 2 1 0 0 0 0 138
19 WZAK-FM Cleveland OH Farm 0 2 0 0 0 2 24 2 0 0 0 0 0 92
34 WBWR-FM Columbus OH 0 0 0 1 8 9 459 9 0 0 0 0 0 378
34 WCOL-FM Columbus OH Country 0 4 0 4 8 16 596 8 0 0 0 2 6 672
34 WLZT-FM Columbus OH 0 2 0 0 5 7 274 7 0 0 0 0 0 294
34 WMNI-AM Columbus OH Adult Contemporary 0 0 0 27 48 75 3322 11 18 3 7 14 22 3153
34 WNCI-FM Columbus OH Adult Contemporary 0 12 0 1 7 20 573 8 2 3 4 3 0 840
34 WRXS-FM Columbus OH 0 0 0 0 4 4 216 4 0 0 0 0 0 168
34 WTVN-AM Columbus OH 0 2 0 13 13 28 1081 4 0 1 2 6 15 1176
34 WYTS-AM Columbus OH 0 10 0 66 129 205 8888 57 44 19 19 29 37 8610
63 WHKO-FM Dayton OH Country 0 0 0 0 29 29 1161 0 0 0 0 4 25 1074
63 WTUE-FM Dayton OH 0 0 0 0 1 1 40 0 1 0 0 0 0 37
80 WVKS-FM Toledo OH Adult Contemporary 0 1 0 0 9 10 324 0 0 0 5 5 0 340
22 KRKT-FM Albany OR Country 0 0 0 14 0 14 322 0 0 1 5 8 0 798
117 KKNU-FM Eugene OR Country 0 0 0 0 172 172 6536 11 0 4 11 83 63 7224
117 KODZ-FM Eugene OR 0 3 0 0 3 6 144 0 0 2 3 1 0 252
22 KXL-AM Portland OR 0 0 0 1 0 1 23 0 0 0 0 1 0 57
4 WISX-FM Bala Cynwyd PA 0 2 0 1 0 3 68 2 1 0 0 0 0 132
4 WNTP-AM Lafayette Hill PA 0 0 0 0 141 141 9588 18 32 25 17 31 18 6222
60 WSFX-FM Nanticoke PA 0 62 0 0 0 62 620 10 15 13 3 10 11 1674
4 KYW-AM Philadelphia PA 0 0 0 0 7 7 476 0 0 0 0 3 4 308
4 WYSP-FM Philadelphia PA 0 4 0 0 3 7 272 7 0 0 0 0 0 308
24 WBGG-AM Pittsburgh PA 0 0 0 0 649 649 43608 79 163 75 48 152 132 31787
24 WPGB-FM Pittsburgh PA 0 0 0 0 248 248 16663 21 25 15 15 45 127 12150
24 WPTT-AM Pittsburgh PA 0 0 0 0 1 1 60 1 0 0 0 0 0 50
24 WWSW-FM Pittsburgh PA 0 0 0 0 57 57 3821 0 0 0 0 2 55 2793
91 WIWF-FM North Charleston SC Country 0 0 0 1 0 1 17 0 0 0 1 0 0 43
92 WAWL-FM Chattanooga TN 0 20 0 34 1 55 2944 8 11 10 4 11 11 1540
61 WKCS-FM Knoxville TN 0 0 0 0 305 305 11590 51 77 52 24 43 58 15204
61 WOKI-FM Knoxville TN 0 0 0 14 219 233 8588 30 42 32 32 72 25 11607
51 WMFS-FM Memphis TN 0 0 0 16 24 40 3392 32 7 0 0 0 1 1722
51 WUMR-FM Memphis TN Farm 0 0 0 0 6 6 228 0 1 4 0 1 0 258
28 WFSK-FM Nashville TN Farm 0 44 0 42 14 100 1967 17 23 38 4 7 11 10011
28 WNRQ-FM Nashville TN 0 2 0 0 0 2 22 2 0 0 0 0 0 200
28 WRLT-FM Nashville TN 0 0 0 63 0 63 1330 0 28 20 0 0 15 6307
128 KFTX-FM Corpus Christi TX Country 0 0 0 11 0 11 209 0 0 3 0 4 4 462
5 KHYI-FM Dallas TX Country 0 1 0 1 0 2 51 2 0 0 0 0 0 82
114 KYKX-FM Longview TX Country 0 0 0 4 0 4 68 0 0 0 2 2 0 148
83 KVMV-FM McAllen TX 0 0 0 50 0 50 750 1 8 4 1 17 19 1900
5 KYYK-FM Palestine TX Country 0 141 0 13 17 171 4014 24 36 26 17 26 42 7011
40 KTSW-FM San Marcos TX 0 5 0 0 3 8 187 8 0 0 0 0 0 400
30 KOSY-FM Salt Lake City UT Adult Contemporary 0 0 0 16 0 16 576 1 0 3 6 6 0 624
30 KRSP-FM Salt Lake City UT 0 0 0 23 0 23 828 1 6 2 3 3 8 897
30 KSFI-FM Salt Lake City UT Adult Contemporary 0 0 0 29 3 32 1260 1 3 4 3 3 18 1248
30 KSL-FM Salt Lake City UT 0 0 0 3 5 8 468 2 2 1 0 0 3 312
54 WBBC-FM Blackstone VA Country 0 0 0 3 0 3 102 0 0 0 1 2 0 171
99 WAXM-FM Norton VA Country 0 0 0 1183 116 1299 26303 181 158 122 81 252 505 87519
54 WLFV-FM Richmond VA Country 0 0 0 0 42 42 2863 28 14 0 0 0 0 2394
96 WCPV-FM Colchester VT 0 116 0 0 0 116 1160 42 16 19 3 4 32 5104
96 WEZF-FM Colchester VT Adult Contemporary 0 47 0 0 0 47 470 0 0 7 19 21 0 2068
96 WXZO-FM Colchester VT 0 43 0 0 0 43 430 17 19 5 2 0 0 1892
96 WWWT-AM Randolph Center VT 0 0 0 0 92 92 4048 2 1 1 4 14 70 4600
13 KRWM-FM Bellevue WA Adult Contemporary 0 0 0 29 0 29 785 3 0 2 3 5 16 1653
13 KVTI-FM Lakewood WA Adult Contemporary 0 7 0 0 9 16 593 0 0 0 2 14 0 912
118 KOLW-FM Pasco WA Adult Contemporary 0 0 0 27 0 27 432 0 0 7 15 5 0 1431
118 KORD-FM Pasco WA Country 0 0 0 311 0 311 4976 6 0 20 65 91 129 16483
70 KHTQ-FM Spokane WA 0 0 0 0 8 8 848 0 0 0 0 4 4 376
70 KXLY-FM Spokane WA 0 0 0 0 4 4 464 0 0 0 0 0 4 188
81 WJVL-FM Janesville WI Country 0 0 0 1 0 1 20 0 0 1 0 0 0 38
81 WSJY-FM Janesville WI Adult Contemporary 0 0 0 0 3 3 219 3 0 0 0 0 0 114
35 WAUK-AM Milwaukee WI 0 0 0 0 1 1 73 1 0 0 0 0 0 39
GRAND TOTAL 0 763 0 2490 5864 9117 403681 1502 1293 1115 912 1807 2488 625979
          10 15 20 30 60 TOTAL
PLAYS		 TOTAL
VALUES		 EM DT EF PT LE LN GROSS
IMP.